Enhancing Individual Sales Performance!

Welcome to ALL NEW MCA eLearning! These courses are a powerful tool for individual sales development, offering a flexible and accessible way to enhance skills and knowledge. Each course provides individuals on your team with targeted training on key areas like asking the right questions to uncover needs, positioning a compelling sell or upsell, and overcoming objections.

Let Cindy Do It!

Format: ·         Individual, self-paced training ·         Video lectures by Cindy Novotny introduce essential selling and upselling strategies ·         Engaging interactive activities and exercises to reinforce key concepts ·         Course completion in approximately 45 minutes ·         Individuals can start a course at any time, pause as needed, and then resume exactly where they left off ·         Includes performance testing and measurement to ensure expected outcomes Our eLearning allows individuals to progress at their own pace, ensuring they can focus on areas where they need the most improvement for more effective and personalized learning experiences.

Purposes & Uses:

·         Onboarding new staff

·         Bringing individuals up to speed who missed previous MCA in-person training

·         Re-training for individuals with specific needs

·         Refreshing skills for those returning to the workforce

The convenience of accessing courses anytime and from anywhere supports continuous learning, which not only boosts individual performance and career growth but also reinforces property-specific training. Additionally,  eLearning ensures that new team members start with a solid foundation from the beginning, helping them integrate more smoothly and contribute effectively.

The courses can be completed in any order. To begin, just click on a title below to open the course.

If you have any questions or need technical assistance, please contact MCA at 949.589.6137.

Mastering Sales Effectiveness

Prospecting with Purpose: Where to Begin		$75	45 Min
Prospecting with Purpose: Research Phase		$75	45 Min
Prospecting With Purpose: Outreach Phase		$75	45 Min
Prospecting With Purpose: Using LinkedIn and Social Media		$75	45 Min
Understanding Behavioral Styles		$75	45 Min
Creating Customized Solutions: The Presentation Process		$75	45 Min

Course Summaries for Mastering Sales Effectiveness

	Prospecting with Purpose: Where to Begin Length: 45 Min Price: $75	This module starts at the beginning of the sales process and focuses on where and how to begin your prospecting efforts: -Understanding the difference between prospecting and sales -Using the prospecting “road map” to find the “right person”, the “right path” and the “right thing to say” -Finding new business from existing, new and old/dead business -How to prioritize and plan your prospecting time
	Prospecting with Purpose: Research Phase Length: 45 Min Price: $75	This module focuses on the first of three steps for effective new business development – the research phase. We will look at what differentiates the activities in this phase of prospecting from the others. Specifically, we will focus on how and where to look to find potential customers and how to effectively research and gather information about them. We will discuss strategies to go after the business you want by keeping your pipeline full.
	Prospecting With Purpose: Outreach Phase Length: 45 Min Price: $75	This module focuses on step two of effective new business development – the outreach stage. We will look at how to create compelling messages when reaching out to prospects. And how to get their attention using different avenues – voicemail, email and social media. We’ll also tackle how get past the gatekeeper and the personal barriers that get in the way of effective prospecting.
	Prospecting With Purpose: Using LinkedIn and Social Media Length: 45 Min Price: $75	Cold calling and prospecting look very different than they did 5-10 years ago. Thanks mostly to the internet and social media. This module focuses on how to take the “cold” out of cold calling by using the internet and social media to make stronger connections with potential customers. We will explore how to use LinkedIn more effectively and how to use other social media sites to increase your engagement in this new marketplace.
	Understanding Behavioral Styles Length: 45 Min Price: $75	Once you have an appointment to speak to a new prospect, do you have what it takes to keep them interested? During your initial sales calls or inquiry calls, the nature of your communication should be based on broad, open-ended questions that get the customer talking about themselves and what is important to them. In this module we will introduce the Probing Process to guide you through this initial inquiry and how to effectively uncover your customer’s needs.
	Creating Customized Solutions: The Presentation Process Length: 45 Min Price: $75	To stand out from the competition your proposals, presentations and site visits must be personalized and customized to each customer. In this module we will introduce the Presentation Process as a method for communicating your ideas and solutions professionally and powerfully. This approach can be used with proposals, site visits, phone conversations, or more formal presentations.

For technical support on these courses, please call +1-949-589-6137 Within the US: 8am - 5pm Pacific Time Zone or Contact info@masterconnection.com